Sales of 2020's new rice have started.

2020 New Rice "Mori no Hyakunenmai" and "Kinuhikari"

This year, cultivation was carried out in the Mukaihira area, the Shiozaki area, and the Ayamegawaki area, with a harvest of 256 bales of 'Century Harvest Rice' and 11.5 bales of 'Kinuhikari'.
'Century Harvest Rice' did not experience the ideal conditions of '5 days of sunshine followed by 1 day of rain', possibly due to the heavy rain in July, the lack of rain in August, and the extreme heat. Unfortunately, compared to last year, the harvest has decreased.

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Taste value: 88 points

Regarding the taste value, it exceeded last year's 87 points, reaching 88 points this year.
The taste value, represented by a perfect score of 100 points, is also an indicator of the deliciousness of rice, and it is said that the value people consider delicious is between 70 to 80 points.
This year, more than 60% of all areas achieved better values than last year.
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Fruitful 100-year rice premium

"Harvest of the Century Rice" is sold as "Premium Rice" with a taste value of 86 points or higher.
On the Harvest of the Century Rice sales site, you can view the cultivation areas and taste values from the Kimoto Farm Cultivation Area MAP, and purchase rice from your desired region.
Please choose according to your preference from Harvest of the Century Rice, Harvest of the Century Rice Premium, and Kinuhikari.

Fruitful 100-year rice sales site

Shipment is scheduled to begin on September 28th.
We will deliver directly from the production area in Inabe City, Mie Prefecture. Please do taste it.

The dedicated sales site for 'Minori no Hyakunen Mai' for shareholders is Here from (Opens in a new window)

The 100-year-old rice sales site is Here from (Opens in a new window)

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